Apple's iPad is selling about as fast as they can make the things, and it's not even completed its international roll-out yet. It stands to reason, then, that Apple's probably upped its efforts to develop the iPad's successor (given how long it takes for a design to go from concept to reality). This iPad 2 we would notionally have expected to be announced in January 2011, a year after the first device hit, and we still expect this to be the case. But now there's an increasingly real-sounding
Naked, without its logo ... 1. "Daddy, what's a brand?" Chiquita, Victoria's Secret, The GOP, Amnesty International. They all use marketing and invite trust in a distinct belief system. They're all, to one degree or another, brands. For a brand, nirvana is when your good name is so widely endorsed that it enters the language. "Pass the Kleenex." "Google it." But that's the top of a long and slippery slope--look at Toyota and Tiger Woods. A healthy brand drives up your stock, and vice versa.
This blog is part of our Inspired Ethonomics series. It's co-authored by Second Nature President Anthony Cortese and Senior Fellow Georges Dyer ... In Part 1 of this series, we noted that our dominant economic system is not only failing to deliver, it is destroying the life-support system of the only planet we've got. With population on track to grow to 9 billion by 2050 and huge increases in consumption and demand from the developing world, a dramatic rethinking is overdue. Higher education
'Tis the season for shopping, gift-giving and another less-fortunate holiday tradition: Wrap rage. This is the common name associated with heightened levels of frustration, anger, and potential injury resulting from one's inability to open a package ... While this phenomenon exists all year round, it is brought to a more pronounced level of frenzy during the holiday season. I know this year I will be "raging" as well, as I help my newly adopted seven-year-old open her impenetrably-packaged
Q: Dear Dan: The Snuggie is everywhere. WTF? - Shruggie ... Dear Shruggie , if you think you're bewildered about the Snuggie, consider the Chinese people who make a living producing them. ("I make blanket-ponchos for Americans who are too lazy to put on a sweater.") ... By the way, did you see the new Snuggie designs unveiled at Fashion Week? Zebra, leopard, tie-dye, camouflage, etc. ("I make blanket-ponchos for Americans who want to look like a zebra.") There's even a Snuggie Pub Crawl, which
A co-founder of Flickr argues that hard work often doesn't amount to much--and neuroscience offers some backing for the claim ... Caterina Fake, who, with her husband Stewart Butterfield, founded Flickr, knows a thing or two about bliztkreig work schedules. But she points out that late nights are seldom very useful in the grand scheme of things. Hard work? Overrated: ... When we were building Flickr, we worked very hard. We worked all waking hours, we didn't stop. My Hunch cofounder Chris
If your corporate social responsibility (CSR) program is ancillary to your corporate strategy, it's on the chopping block--or already in the waste bin. This is especially true in today's economy. On the flip side, you have a chance to gain a competitive advantage by creating a unique approach to making the world a better place ... Say the CEO or the board asks why the company is spending money on a particular CSR program. You need to have an answer ready, but you should also see it as an
Two professors at Johns Hopkins are using Lego models to better understand how nanoscale materials behave ... Legos have popped up in all kinds of quirky places, from this ingenious animation and scores of architectural models, to graduate school robotics programs. But they've never been used in nanotechnology--until now ... Joelle Frechette and German Drazer, two professors of chemical and biomolecular engineering at Johns Hopkins, are using Lego models to predict how molecules would behave in
Move over Foster and Stern: tomorrow's design stars are the ones building schools and community shelters in their native countries ... If the dozen most famous architects had gathered for a group portrait five years ago it would have looked like a fraternity of pasty white men from New York, Los Angeles and London. Picture the clubby assembly smiling for the Leica: Richard Meier, Michael Graves, Frank Gehry, and Robert A.M. Stern, seated in the front row with Norman Foster, Steven Holl and
Several years ago, I moderated a panel at a design conference in Dubai. Among the panelists was a guy from Boeing, who dazzled the crowd with a slide show of the interior of the 787 Dreamliner. It was a view into an aviation experience that could make you forget what a nightmare travel has become: spacious, bright, with big windows, and a cabin that glowed. It made you want to grab your passport and go ... We all know that the Dreamliner has been riddled with structural problems, putting its