Yahoo CEO Carol Bartz: "I'm Just a Manager"

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employee, interview, leadership, management, meetings

Published Aug. 12, 2010 at 12:21 p.m.
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Think the scrutiny of managing the Yahoo fishbowl is unnerving? Maybe you wouldn't be fazed by having all those eyes on you if you'd grown up with pig eyeballs on your dinner plate. The CEO of Yahoo on the challenges of leading, making mistakes, and cursing people out ... Carol Bartz is used to being watched. A year and a half ago, she took the high-profile job as CEO of Yahoo, the iconic but struggling tech company. She's become a celebrity CEO whose management is continually analyzed in the

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Alex Bogusky Tells All: He Left the World's Hottest Agency to Find His Soul

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behavior, career, communication, conflict, email, employee, interview, office, steve jobs

Published Aug. 9, 2010 at 7:31 a.m.
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Photograph by Mike Piscitelli ... Alex Bogusky, the Elvis of advertising, has left the business. Is this a New Age midlife crisis or his greatest rebranding campaign? ... "The philosophy behind much advertising is based on the old observation that every man is really two men -- the man he is and the man he wants to be." -- William Feather ... Alex Bogusky, advertising Dadaist, postmodern media manipulator, pop-culture Houdini, daddy of 21st-century advertising, and now a seeker of meaning on

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Suddenly, Everyone's an Expert on Fixing Oil Spills

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communication, email, employee's, management, office

Published June 3, 2010 at 5:05 p.m.
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When it comes to halting the gush of oil into the Gulf of Mexico, we've heard all sorts of ideas. Nothing seems too outrageous at this point. From Kevin Costner's oil separation technology he invested in after the Exxon Valdez spill, to the possibility of using James Cameron's underwater robots he developed while shooting Titanic. Even tossing a nuclear bomb down the pipeline doesn't seem too unrealistic when large groups of scientists begin to rally behind the cause. Ideas are great, but what

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“Daddy, What’s a Brand?” and 9 More Awkward Questions for Uncertain Times

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apple, employee, problem-solving, strategy

Published May 10, 2010 at 4:29 p.m.
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Naked, without its logo ... 1. "Daddy, what's a brand?" Chiquita, Victoria's Secret, The GOP, Amnesty International. They all use marketing and invite trust in a distinct belief system. They're all, to one degree or another, brands. For a brand, nirvana is when your good name is so widely endorsed that it enters the language. "Pass the Kleenex." "Google it." But that's the top of a long and slippery slope--look at Toyota and Tiger Woods. A healthy brand drives up your stock, and vice versa.

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Sustainability Faceoff: Walmart vs. Target

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employee, interview, management, performance

Published May 4, 2010 at 6:25 p.m.
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There can be only one winner in the battle of the big box retailers. In the new book The HIP Investor, author R. Paul Herman compares Walmart and Target in terms of profit, management, and human impact (health, wealth, earth, equality, trust). So which retailer is more sustainable? In our opinion, Walmart is the winner ... It's hard to argue with Walmart's superior profitability, but sustainability is always subjective. We've detailed Walmart's sustainability initiatives extensively on

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Forum Question: How Can I Start a Business Ethics Program?

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email, employee

Published Feb. 5, 2010 at 9:40 a.m.

A forum reader asks: "Any help on starting a ethics program for a small business?  Helping the community, employee ethics, proposed outline of responsibilities?" ... If you have any ideas, tips, or resources you can offer to help another business women, please visit our Forums and share your response or ask your own question ... Get More From Women in Business ... WIB on Twitter RSS Feed Biz Contests Newsletter & E-Courses Events & Seminars News & Gossip Ask a Business Question Share

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Budweiser Shortage Latest Hiccup for InBev's Anheuser-Busch

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employee

Published Jan. 14, 2010 at 4:42 p.m.
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There was a bit of a bar fight in western Europe this week after Saint Louis-based brewing giant Anheuser-Busch InBev announced they were cutting 800 jobs-- about 10 percent of their workforce there. Laid-off workers in Belgium have barricaded the doors to their breweries and won't let other employees come to work. The result will likely be--no god no!--a country wide beer shortage if the dispute isn't settled soon. That's bad news for Belgian brewhouse InBev, which has stumbled quite a bit

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Full-Body Scanners at Airports: The Good, the Bad, and the Ugly

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employee

Published Dec. 30, 2009 at 11:39 a.m.
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In our absurdly terrorism-fearing World, and after Christmas's near tragedy, it was inevitable: Full-body scanning tech will be coming to an airport near (or not so near) you. But what are these machines, and will they invade your privacy? ... Tulsa's been trying one out for ages, and yesterday Chicago's Aviation Commissioner Rosemarie Andolino confirmed that the tech will be coming to O'Hare airport lickety-split: We're talking about the next-gen in anti-terrorism tech at airports, full-body

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Google Sues Companies Over Work-From-Home Scams

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email, employee

Published Dec. 26, 2009 at 5:10 p.m.

If you use the Internet you may have seen ads telling you that for $1.97 (the cost of the start-up kit) you can learn how to use Google to make thousands of dollars each month working from home.  But when you purchase the kit, you will be charged other fees - usually a total of $70 to $80 ... Work-From-Homer Beware ... Any company that tells you they have the inside track to exploiting Google to make big bucks is lying. First, Google is smart and the company works very hard to keep its

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This Holiday, Help Fight the Dangers of Wrap Rage

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communication, development, employee

Published Dec. 23, 2009 at 10:55 a.m.
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'Tis the season for shopping, gift-giving and another less-fortunate holiday tradition: Wrap rage. This is the common name associated with heightened levels of frustration, anger, and potential injury resulting from one's inability to open a package ... While this phenomenon exists all year round, it is brought to a more pronounced level of frenzy during the holiday season. I know this year I will be "raging" as well, as I help my newly adopted seven-year-old open her impenetrably-packaged

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